Hey I'm Rollo Unden

Automation Developer | AI Enthusiast | Search Engine Optimiser

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About Me

Rollo Unden

SEO & AI Automation Developer

Rollo Unden is a digital marketing specialist, developer, and entrepreneur based in Guernsey. He is the founder, CEO and Head of SEO at Apex Marketing, where he designs and implements AI-driven automation systems that support scalable business growth. Rollo specialises in integrating artificial intelligence with marketing automation to improve search visibility, operational efficiency, and revenue performance. His work combines technical SEO, system architecture, and practical marketing strategy.

With over five years of experience in digital marketing and automation, Rollo has developed AI systems that process millions of data points and automate complex marketing workflows. These systems replace manual processes with repeatable, high-leverage solutions that scale alongside growing businesses.

Outside of professional work, Rollo spends time travelling and pursuing outdoor activities. His interests include scuba diving, skiing, sailing, and Muay Thai. He regularly spends time in South East Asia and has a strong affinity for Thai culture and food.

My Expertise

AI-Driven Marketing Systems

Rollo Unden builds AI-powered marketing systems that adapt in real time using live data. These systems identify trends, surface opportunities, and support faster, more accurate marketing decisions.

Marketing Process Automation

Rollo designs custom automation workflows that remove repetitive tasks, reduce execution errors, and increase operational efficiency. His automation systems allow marketing teams to focus on strategy and creative work rather than manual processes.

Advanced SEO & Entity Optimisation

Rollo applies SEO strategies focused on entities and semantic relevance rather than keywords alone. By aligning websites with how search engines interpret meaning and relationships, he improves long-term visibility and contextual relevance.

Automated Content Strategy

Rollo develops AI-assisted content systems that manage content creation, optimisation, and distribution. These systems maintain consistency and relevance at scale while aligning content with search intent and business objectives.

Custom AI Tool Development

Rollo creates bespoke AI tools designed around specific business requirements, including customer behaviour analysis and competitive intelligence. These tools transform data into actionable insights that support strategic decision-making.

Web Design & Development

Rollo designs and develops high-performance, responsive websites optimised for both users and search engines. His approach prioritises clean architecture, usability, and technical performance to support rankings and conversions.

My Ventures

Apex Marketing

At Apex Marketing, Rollo Unden leads SEO strategy and automation initiatives for clients across multiple industries. The agency combines AI, automation, and established marketing principles to deliver sustainable growth.

Apex Marketing

Makeify.io

Rollo founded Makeify.io to provide ready-to-deploy automation templates built on the Make.com platform. These templates help businesses scale operations by converting complex workflows into reusable systems that improve efficiency and revenue.

Makeify.io

My Skills & Technologies

AI & Machine Learning

GPT and large language models
Machine learning frameworks
Natural language processing
Predictive analytics

Development & Automation

Next.js
JavaScript
API integrations
Make.com
n8n automation

Web Design

Responsive design
UI/UX optimisation
Front-end development
Website architecture

SEO & Marketing

Technical SEO
Entity optimisation
Marketing strategy
Content strategy
Marketing automation
Link building

Get in Touch

Contact Information

✉ rollo@apexmarketing.co.uk
🌐 rollounden.com
📍 Guernsey, Channel Islands

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